SEARCH ENGINE OPTIMISATION
In reality, good web design and copywriting are equally essential for online success. Slick web design with feeble content isn’t going to impress your website visitors for long. And there’s no designer in the world who can fool Google.
Search engine optimised content is what gets your website found on Google. And rigorously researched, well-written content is how you communicate your message to your audience. Good content talks to your customers in their language, in a style that reinforces your brand values, and in a compelling way that persuades them to do business with you.
Design alone doesn’t sell. And content alone seldom gets noticed. But when they work together, the whole becomes greater than the sum of its parts.
The Big Search Engine Optimisation Secret...
And before you go, we’ll let you in on a secret. Believe it or not, SEO is no longer a mysterious black art practiced by bedroom-dwelling geeks. Search Engine Optimisation is user optimisation. Google wants to offer the best results to the people doing the searching. Google prefers pages that load quickly, with relevant, original, engaging, trustworthy content. So combining a targeted SEO strategy with rock solid web development and website content is critical to your website’s success.
If that’s the kind of digital intelligence you’re looking for, contact Cleveronline today.