Get found on Google.
Get recommended by AI.
CleverOnline combines SEO, Generative Engine Optimisation (GEO), original website content and website optimisation around one commercial goal: helping the right customers find your business, understand what you offer and take the next step.
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Vergola Brisbane: online quote enquiries up 58%.
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ecHo Hair: customers arriving after ChatGPT recommendations.
Turn Google and AI visibility into enquiries.
Search visibility is not the result. Business opportunity is.
CleverOnline is a Gold Coast and Brisbane marketing consultancy specialising in Search Engine Optimisation (SEO), Generative Engine Optimisation (GEO), website content and website optimisation.
I work directly with businesses to improve how they are found and understood across Google and AI-assisted search. But rankings, clicks and AI visibility are not the end objective. The work needs to contribute to something useful for the business — an enquiry, quote request, booking or sale.
Recent work for Vergola Brisbane and ecHo Hair shows how that approach works in practice.
Vergola Brisbane — SEO & GEO tied to quote enquiries
For Vergola Brisbane, I developed an SEO and GEO programme covering a 4,000+ word buyer’s guide, expanded FAQs, trade content, page titles, headings, metadata and internal linking.
The objective was not simply more traffic. We made completion of the detailed online enquiry form the primary conversion target, connecting search activity with opportunities for the sales team.
After 37 days, the latest 30-day reporting period recorded:
19 online quote enquiries — up 58%
405 Google clicks — up 16%
The current Vergola Brisbane site now provides detailed information covering opening louvre roofs, product comparisons, design, approvals, installation and frequently asked questions, while its enquiry form identifies whether a customer is considering a new build, renovation, patio upgrade or service request.
ecHo Hair — being found through Google and recommended by ChatGPT
We built the ecHo Hair website and Google Business Profile, write website and blog content and continue to provide SEO and GEO services under a monthly arrangement.
The website appears at the top of Google results for searches including “organic colour Southport” and “organic colour Labrador”, helping the Chirn Park salon attract customers from neighbouring suburbs.
The website itself is deliberately structured around ecHo Hair's specialist services, including organic hair colour and curly hair, with substantial content explaining the salon's expertise and products.
On 19 October 2026, owner Kelly Porter told me that customers were arriving at the salon saying:
“ChatGPT told me to come here.”
That is direct customer feedback showing that ecHo Hair is being discovered not only through conventional Google search, but through AI recommendations.
Case Studies
